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PRIVACY POLICY

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Last Updated: Mar 7th, 2020

At Alley7, we are committed to protecting and respecting your privacy. Please read this policy as it contains important information about how we use the personal data that we collect from you or that you provide to us.

Information & Consent

This Privacy Policy describes how we collect, use, process, and disclose your information, including personal information about you (hereinafter, the “User”), in conjunction with your access to and use of our booking system.

By reading this Privacy Policy, the User is hereby informed on how we collect, process and protect personal data furnished through the booking engine.

The User must carefully read this Privacy Policy, which has been written clearly and simply, to facilitate its understanding, and to freely and voluntarily determine whether they wish to provide their personal data, or those of third parties, to Alley7.

When this policy mentions “booking system,” “booking engine,” “system,” “website,” “platform,” “app,” “webapp,” “services,” “online services,” it refers to all pages and functions under https://alley7.com,  https://www.beds24.com/book-alley7 unless specified otherwise.

By accessing the platform or providing information, you agree to our privacy practices as set out in this privacy statement. We may change this policy from time to time. You should check this policy frequently to ensure you are aware of the most recent version.

 

Identity

When this policy mentions “we,” “us,” or “our,”, “data controller,”, “controller,”, it refers to Alley7.

 

Data Controller

Alley7 operates this booking system through a data processor, as explained below. For the purposes of the General Data Protection Regulation (“GDPR”) (EU) 2016/679, we are the Data Controller. There is a strict contractual framework between the data controller and the data processor for the protection of your personal information. We are:

Alley7 “Stergienakis Konstantinos ” 7, Agiou Fanouriou, 851 00, Rhodes GR

 

Data Processor

Beds24 operates this booking system on behalf of Alley7 and is committed to protecting the privacy of the users of this system. ​

Beds24 is:

MPK Systems LTD, Davoser Str. 1g, D-14199 Berlin, mail@mpksystems.com, Geschäftsführer/Managing Director: Mark Kinchin, Amtsgericht Berlin, Charlottenburg HRB 126724B, USt-ID DE 27 13 25 397.

For the purposes of the GDPR, where Beds24 processes your personal data on behalf of Alley7, Beds24 is the Data Processor. When this policy mentions “data processor,” “processor,” "Beds24" it refers to MPK Systems LTD.

The User may contact Beds24 Data Protection Officer:

Data Protection Officer mail@mpksystems.com

 

Our company is hosted on the Wix.com platform. Wix.com provides us with an online platform that allows us to sell our products and services to you. Your data may be stored through Wix.com’s data storage, databases, and general Wix.com applications. They store your data on secure servers behind a firewall. 

 

Obligatory nature of providing the data

The data requested in the forms accessible from the booking engine are, in general, mandatory (unless specified otherwise in the required field) to meet the stated purposes. Accordingly, if they are not provided or are not provided correctly, we will be unable to process the request.

 

Personal data we collect and process

This will include:

  • personal information about you which we ask you for (e.g. your name, address, and email address) when you make a booking from our booking engine;

  • financial details in order to process your reservation when we require pre-payment;

  • details of transactions you carry out through our booking engine and details of the fulfilment of your orders.

  • our data processor may only collect and process personal data collected and/or processed on behalf of us in accordance with our instructions. Beds24 cannot process it in any other way or for any other purpose.

We grant permission to our data processor:

  • to use your personal information for reserving rooms and/or other services for you at Scaleri Port Home.

  • to pass on your financial details to Alley7 and/or appropriate third party (for example, credit card company) for the purpose of confirming or paying for a reservation;

  • to use your information for marketing purposes (where you explicitly agree to this); and

  • to pre-complete forms and other details on our website to make your next visit to our booking engine easier (e.g. when amending or canceling a booking).

Google Analytics

We use Google Analytics, a web analytics service provided by Google LLC ("Google"), as part of our online offering. Google uses cookies. The information generated by the cookie about the use of the online offering by the users is usually transmitted to a Google server in the USA and stored there.

Google will use the information we collect on our behalf to evaluate the use of our online offering, to compile reports on the activities within this online offering and to provide us with other services related to the use of the online offering and internet usage. Pseudonymous user profiles can be created from the processed data.

We only use Google Analytics with activated IP anonymization. This means that Google’s IP address will be truncated within member states of the European Union and in other states party to the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be sent to a Google server in the US and truncated there.

The IP address submitted by the user’s browser will not be merged with other data provided by Google. Users can prevent the storage of cookies by setting their browser software accordingly. Users may also prevent the collection by Google of the data generated by the cookie related to their use of the online offering and the processing of such data by Google by downloading and installing the browser plug-in available at the following link: http://tools.google.com. Google is certified under the Privacy Shield Agreement and therefore guarantees compliance with European data protection law https://www.privacyshield.gov

For more information about data usage by Google, settings and contradictory options, please visit the websites of Google: "Google Uses Your Data When You Use Our Partners Sites or Apps"" Advertising "" Managing information that Google uses to show you advertising ".

 

Social Login:

In the event of registration and/or access through a third-party account, we may collect and access certain information of the User’s profile from the corresponding social network, solely for internal administrative purposes and/or for the purposes indicated above.

Third-party data (e.g. book for a friend)

In the event that the User provides third-party data, they declare that they have the third party’s consent and undertake to provide the interested party -the data holder- with the information contained in this Privacy Policy, duly exonerating us and our data processor from any liability in this regard. However, we may carry out the necessary verifications to verify this fact, adopting the corresponding due diligence measures, in accordance with the data protection regulations.

 

Sensitive Data

Unless specifically requested, we ask that you not send us, and you not disclose, on or through the Services or otherwise to us, any Sensitive Personal Data (e.g., social security numbers, national identification number, data related to racial or ethnic origin, political opinions, religion, ideological or other beliefs, health, biometrics or genetic characteristics, criminal background, trade union membership, or administrative or criminal proceedings and sanctions).

 

Use of Services by Minors

The Services are not directed to individuals under the age of sixteen (16), and we request that they not provide Personal Data through the Services.

Purpose of processing personal data

Depending on the User’s requests, the personal data collected will be processed in accordance with the following purposes:

  • To manage the bookings made, including payment management (where applicable) and the management of the user’s requests and preferences.

  • To manage registration in loyalty or membership programs, as well as obtaining and redeeming points.

  • To manage the User’s contact requests with us through the channels provided to this end.

  • To manage the sending of personalized commercial communications from us, by electronic and/or conventional means, in cases in which the User expressly consents.

  • To manage the provision of the contracted accommodation service, as well as additional services.

  • To manage surveys and/or evaluations regarding the quality of the services provided by us and/or the perception of its image as a company.

 

Data Retention

We will retain your Personal Data for the period necessary to fulfill the purposes outlined in this Privacy Policy unless a longer retention period is required or permitted by law or if the User requests their withdrawal from us, opposes or revokes their consent.

The criteria used to determine our retention periods include:

  • The length of time we have an ongoing relationship with you and provide the Services to you (for example, for as long as you have an account with us or keep using the Services or if you have a booking that has not yet been fulfilled)

  • Whether there is a legal obligation to which we are subject (for example, certain laws require us to keep records of your transactions for a certain period of time before we can delete them)

  • Whether retention is advisable considering our legal position (such as, for statutes of limitations, litigation or regulatory investigations)

 

Legitimate interest in processing your data

The data processing required in fulfillment of the aforementioned purposes that require the User’s consent cannot be undertaken without said consent.

Likewise, in the event that the User withdraws their consent to any of the processing, this will not affect the legality of the processing carried out previously.

To revoke such consent, the User may contact us through the appropriate channels.

By the same token, in those cases in which it is necessary to process the User’s data for the fulfillment of a legal obligation or for the execution of the existing contractual relationship between us and the User, the processing would be legitimized as it is necessary for compliance with said purposes.

Data Disclosure

We will use and disclose Personal Data as we believe to be necessary or appropriate:

  • to comply with applicable law, including laws outside your country of residence;

  • to comply with legal process;

  • to respond to requests from public and government authorities, including authorities outside your country of residence and to meet national security or law enforcement requirements;

  • to enforce our terms and conditions;

  • to protect our operations;

  • to protect the rights, privacy, safety or property of our own, you or others; and

  • to allow us to pursue available remedies or limit the damages that we may sustain.

We may use and disclose Other Data for any purpose, except where we are not allowed to under applicable law. In some instances, we may combine Other Data with Personal Data (such as combining your name with your location). If we do, we will treat the combined data as Personal Data as long as it is combined.

International transfers of personal data

We may transfer your personal information to our data processor(s) or/and sub-processor(s) based outside of the EEA for the purposes described in this policy. If we do this, your personal information will continue to be subject to one or more appropriate safeguards set out in the law. These might be the use of model contracts in a form approved by regulators or having our suppliers sign up to an independent privacy scheme approved by regulators (like the US ‘Privacy Shield’ scheme).

Our data is stored in the cloud using Amazon Web Services in N. Virginia, USA and in Frankfurt, Germany. If you are accessing any of our systems from outside the USA, you acknowledge that your personal information may be transferred to the USA, a jurisdiction which may have different privacy and data security protections from those of your own jurisdiction, to be processed and stored.

 

User's Responsibility

The User:

Guarantees that they are of legal age or legally emancipated, where applicable, fully capable, and that the information furnished to us is true, accurate, complete and up-to-date. For these purposes, the User is responsible for the truthfulness of all the data communicated and will keep the information updated, so that said data reflects their actual situation.

Guarantees that he/she has informed third parties on whose behalf he/she has provided data, where applicable, of the aspects contained in this document. It also guarantees that he/she has obtained the third party’s authorization to provide their data to us for the purposes indicated.

Will be responsible for false or inaccurate information provided through the Website and for damages, whether direct or indirect, that this may cause to us or third parties.

Exercise of Rights

The User may contact us at any time free of charge, to:

  • To obtain confirmation about whether or not personal data concerning the User are being processed by us.

  • To access their personal details.

  • To rectify any inaccurate or incomplete data.

  • To request the deletion of their personal data when, among other reasons, the data are no longer necessary for the purposes for which they were collected.

  • To confirm the revocation of consent.

  • To obtain from us the limitation of data processing when any of the conditions provided in the data protection regulations are met.

  • To request the portability of your data.

Likewise, the user is informed that at any time he/she may file a complaint regarding the protection of their personal data before the competent Data Protection Authority.

Security Measures

We will process the User’s data at all times in an absolutely confidential way and maintaining the mandatory duty to secrecy with regard to said data, in accordance with the provisions set out in applicable regulations, and to this end adopting the measures of a technical and organizational nature required to guarantee the security of their data and prevent them from being altered, lost, processed or accessed illegally, depending on the state of the technology, the nature of the stored data and the risks to which they are exposed.

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